3- Institutions


Q) What kind of media institution might distribute your media product and why?


http://popplet.com/app/index.php#/1532372






Why would the Immediate Media Company publish my magazine; Fusion?

Immediate Media Company publishes BBC magazines and other competitive publishing companies. BBC magazines publish Top of the Pops magazine, the professional magazine I have based mine on. This is because it reaches a wide audience and includes information on music and the artists behind this. Although, it may be said that if Immediate Media Company already distributes a magazine similar to the one I have produced then why would they also distribute a similar and competing product. I believe that there is a gap in the market for my magazine to fill and alongside with the Immediate Media Company as the publisher. Fusion magazine highlights a mixture between the big pop stars of today and also the new upcoming stars of tomorrow, with interesting and intriguing interviews. The Immediate Media Company also publish magazines such as Girl Talk, Hair Ideas and BBC Music, these are magazines with a similar target audience this shows that they are always prepared to expand their clientele. Also, it suits their varied audiences, this is because it distributes many different publications and as a result of this it has a varied and wide ranging audience - therefore, my target audience would fit in to this perfectly. 



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